In 2014 Brian was training clients, mainly whoever would answer the phone and try out a free session, out of a 24 hour fitness gym. After becoming certified as an FAS and participating in the first official visit of FAS trainers to Miracles Fitness, he transitioned from primarily training clients one on one to training clients in small groups which boosted revenue and gave Brian a bit of time back in the day. By 2016 he needed more space than was available in that facility. There were growing pains to his training business compounded by being in someone else’s space. In 2016, he and Amanda decided to open a private studio, Strong Tower Fitness. As with any major change in business there were significant learning curves and opportunities to grow. There is a difference between knowing how to train an older adult and knowing how to run a training business for older adults.
Brian and Amanda joined FAI Mastermind in 2018. In the course of one year their business has over doubled in revenue and now staffs two other trainers. Offering three levels of personal training in a group setting, 37 group times during the week, and private one on one training - all in a unique training model - Strong Tower has won back to back awards in their community for excellence in fitness training and service.
The most beneficial part of the Mastermind group is the availability of experience and insight from Dr. Dan and other business owners that helps reduce those learning curves and avoid pitfalls that may otherwise happen to someone without experience who is trying to make it on their own. It’s always a wise move to have an expert in your corner and a coach to get you where you desire to be. Mastermind has been that for Brian and Amanda.